Stop losing revenue to abandoned carts, COD RTOs, and silent customers. These 10 ready-made automation recipes turn every Shopify event into a WhatsApp touchpoint that drives action — built for Indian D2C brands.
Average impact across 200+ Indian Shopify stores using BetaXLab
Every workflow follows the same simple pipeline. BetaXLab sits between your Shopify store and your customers' WhatsApp — sending the right message at the right moment, automatically.
Each workflow is pre-built in your BetaXLab dashboard. Toggle on, customise your message, and go live in minutes — no developer needed.
Send personalised WhatsApp reminders with cart items, product images, and a one-tap checkout link. Indian twist: add a discount code in the 2nd reminder to nudge fence-sitters.
Triggers 30 min, 4 hr, and 24 hr after cart abandonment. Includes product images, cart total, and dynamic CTA buttons.
Set up cart recovery →Instantly message COD customers with a small incentive to switch to UPI/Card — faster delivery, cashback, or a freebie. Follow up at 2 hrs with a limited-time offer.
Sends immediately after COD order, with a follow-up nudge if not converted within 2 hours.
Cut COD RTOs now →Branded WhatsApp messages at every Shopify status change: Confirmed → Shipped → Out for Delivery → Delivered. Integrated with Shiprocket, Delhivery, Bluedart.
Supports regional language routing based on shipping state. Includes live tracking link and support button.
Enable order tracking →"We missed you!" — WhatsApp message with tap-to-reschedule or hub-pickup options when a delivery attempt fails. Recover orders before they return to origin.
Triggers on courier webhook "Failed Delivery Attempt". Provides rescheduling options and a confirmation flow.
Rescue failed deliveries →Ask for Google/Shopify reviews 2 days after delivery. Offer loyalty points for photo/video reviews. UGC builds trust with Indian shoppers.
Triggers 48 hours after delivery confirmation. Supports photo/video UGC requests with incentive offers.
Automate review collection →The moment inventory hits Shopify, WhatsApp blast to opted-in customers with product image and direct purchase link. Also alerts customers who viewed but didn't buy.
Works via Shopify inventory webhooks. Supports "Notify Me" widget opt-in and price-drop triggers.
Set up restock alerts →For consumables (coffee, skincare, supplements) — nudge customers at the right time based on average consumption cycle. "Time to restock? 1-tap reorder with 10% off."
Configurable replenishment window per SKU. Includes cross-sell recommendations based on purchase history.
Grow repeat purchases →Personalised message — "Hi Rahul, you left [Product] in your cart" — mapped via Shopify customer profiles. No phone number re-entry needed.
Uses Shopify customer API to send personalised cart recovery with customer name and exact cart items.
Enable smart cart recovery →3-message drip for first-time buyers: Day 0 welcome + brand story, Day 2 product tips, Day 7 referral ask (Get ₹200, Give ₹200). Build loyalty from order 1.
Triggered on first purchase. 3-step drip with brand story video, product care tips, and referral code.
Build welcome drip →AI-powered bot pulls order status from Shopify in real-time and resolves returns/exchanges/WISMO queries instantly. Your team handles only complex issues.
Keyword triggers (return, cancel, where is my order) auto-pull Shopify order data and respond in seconds.
Automate customer support →60–70% of Indian D2C orders are COD. RTO rates average 18–25%. Most customers use WhatsApp as their primary communication channel. Email open rates in India are under 12%. These workflows are built around these realities — not copied from Western playbooks.
"We enabled cart recovery and COD confirmation on day 1. By week 3, we had recovered ₹1.2L in abandoned carts and our RTO dropped from 22% to 14%. The WhatsApp messages feel personal, not spammy."
"The replenishment reminder workflow is insane. 28% of our customers who got the "time to reorder" WhatsApp actually reordered within 24 hours. At zero ad spend."
"Review collection via WhatsApp gave us 150+ Google reviews in 45 days. Our Google Maps rating went from 3.8 to 4.5. That trust alone drives more organic orders every week."
Install BetaXLab from Shopify App Store or connect via API in 2 clicks.
⏱ 5 minWe set up your WhatsApp Business Account and get Meta verification done.
⏱ 24–48 hrsBrowse the library, toggle on the workflows you want, customise message copy.
⏱ 10 minYour first automated WhatsApp messages go live. Track performance in dashboard.
⏱ OngoingJoin 200+ Indian D2C brands using BetaXLab Shopify workflows. Start free — 500 conversations/month, all 10 workflows included.